Thursday, 10 November 2011

Tesco Targets Three Supermarket Town

News today in the EDP that Tesco has acquired the underdeveloped land at the EcoTech Business Park, next door to Waitrose, from Breckland Council with plans for a fourth supermarket within Swaffham. The land (A) was earmarked for sale two years ago.

Whether there is enough footfall in the area will be seen, it will enable fans of the big T to shop more locally, shops in Dereham and Kings Lynn are 12 and 16 miles away respectfully, although the newly expanded Watton to the east might have expected to pick up this trade.

Tesco stores 15 mile radius of Swaffham

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